Let’s start off by coming to an agreement that your Facebook feed probably looks like most people’s…vacation photos, social quizzes, kitten videos, weddings, parties, and babies. You might post a few thoughts about the latest political buzz, but you’re not writing to change anyone’s opinion or move them in a new direction. Facebook is a window to the social You, not the professional You. Am I right?

Now a question…where is your largest connected network? Is it at your workplace? Your gym? Through your family? Or is it through Facebook?

If you’re not in the business of influence, then this discussion is irrelevant. But if you are a leader, then its worthwhile to consider how you use your most expansive network. If you care about changing people in positive ways, then you need to rethink Facebook.